Availability of Google Domains: Country and Language Support

Google Domains is a domain registration service offered by Google that makes it easy to purchase, transfer, and manage domain names. It provides a user-friendly interface and integrates seamlessly with other Google services. For those looking to establish an online presence, understanding the availability of Google Domains in various countries and languages is crucial.

Country Availability

Google Domains is available in multiple countries, providing localized support to cater to the needs of users in different regions. Here’s a list of countries where Google Domains is currently available:

1. Google UK
2. Google United Arab Emirates
3. Google Afghanistan
4. Google Australia
5. Google Bangladesh
6. Google Canada
7. Google Egypt
8. Google Ethiopia
9. Google Iraq
10. Google Kenya
11. Google Jordan
12. Google Kuwait
13. Google Kazakhstan
14. Google Nigeria
15. Google Saudi Arabia
16. Google Tanzania
17. Google Uganda
18. Google United States
19. Google Uzbekistan
20. Google South Africa
21. Google Zambia
22. Google Zimbabwe

This list is not exhaustive and Google is continuously expanding its services to more countries. The availability may also vary based on specific domain extensions and local regulations.

Language Support

To ensure users can manage their domains comfortably, Google Domains supports several languages. Here are the primary languages supported:

1. English
2. Spanish
3. French
4. German
5. Portuguese
6. Japanese

Language support enhances user experience by providing interfaces and customer support in the user's preferred language. This helps in simplifying the process of domain registration and management.

Features of Google Domains

Google Domains offers a range of features that make it a preferred choice for many users:

1. Easy Integration: Seamlessly integrates with Google Workspace, Blogger, and other Google services.
2. Custom Email: Offers the ability to create a custom email address using your domain.
3. Domain Forwarding: Allows you to forward your domain to an existing website.
4. Private Registration: Protects your personal information from being publicly visible in WHOIS directories.
5. DNS Management: Provides advanced DNS settings for users who need to customize their domain’s DNS records.
6. 24/7 Support: Provides around-the-clock customer support via chat, email, and phone.

Conclusion

Google Domains simplifies the process of registering and managing domain names, with availability in multiple countries and languages to cater to a global audience. As Google continues to expand its reach, more users around the world will be able to benefit from its robust and user-friendly domain management services.

For the latest updates on country and language availability, it’s advisable to visit the official Google Domains website.

Whether you’re a small business owner looking to establish an online presence or an individual wanting to secure a personal domain, Google Domains offers a reliable and easy-to-use platform with comprehensive support options. 

Reference:

European Defence Agency

University of Texas Medical Branch at Galveston (UTMB)

National Electrical Manufacturers Association

Louisiana Department of Insurance

Shape your future

Understanding Google BERT 2023: The Breakthrough Natural Language Processing Model

Google BERT 2023 (Bidirectional Encoder Representations from Transformers) is a natural language processing (NLP) model developed by Google in 2018. It has since become a breakthrough model in the field of NLP, significantly improving the state-of-the-art on a wide range of tasks.

One of the key innovations in BERT is its use of the transformer architecture, which allows the model to process input text in a bidirectional manner. Prior to BERT, most NLP models processed text in a left-to-right or right-to-left fashion, which limited their ability to understand the context of words in relation to the rest of the input. BERT, on the other hand, processes the entire input sentence at once, taking into account the context of each word in relation to all the other words in the sentence. This allows the model to better understand the meaning of words and the relationships between them.

Another key feature of BERT is its ability to handle a wide range of NLP tasks without the need for task-specific modifications. This is made possible by its use of pre-training on a large dataset, which allows the model to learn general-purpose language representations that can be fine-tuned for specific tasks.

BERT has been applied to a variety of NLP tasks, including question answering, sentiment analysis, and language translation, and has consistently achieved state-of-the-art performance on many of these tasks. In addition, BERT has been used as a building block for other NLP models, such as RoBERTa and ALBERT, which have further pushed the boundaries of NLP performance.

Overall, Google BERT has proven to be a major advancement in the field of NLP and has opened up new possibilities for using natural language processing in a wide range of applications. Its success has demonstrated the power of transformer-based models and the importance of context in understanding natural language.

Exploring the Latest Updates to Google's Search Algorithm 2023

Google's search algorithms are constantly evolving and being updated to provide the best possible search results to users. The company does not disclose specific details about the inner workings of its algorithms, but it has shared some general information about the factors that it takes into account when ranking search results.

One of the key factors that Google considers when ranking search results is the relevance of the content on a webpage to the search query. This includes looking at the use of keywords and phrases on the page, as well as the overall topic and theme of the content. Google also looks at the quality of the content, including whether it is well-written, informative, and accurate.

In addition to the content of the page, Google also considers the credibility and authority of the website. This includes looking at the number and quality of other websites that link to the page, as well as the overall reputation and trustworthiness of the website.

Google also takes into account the user experience when ranking search results. This includes factors such as the speed at which the page loads, the design and layout of the page, and the presence of ads and other distractions.

One of the latest updates to Google's search algorithm is the emphasis on mobile-friendliness. With more and more people accessing the internet from their smartphones, Google has placed a greater emphasis on ensuring that the search results it displays are optimized for mobile devices. This includes ranking websites that are mobile-friendly higher in the search results.

Overall, Google's search algorithm is a complex and constantly evolving system that is designed to provide the most relevant and high-quality search results to users. While the specifics of the algorithm are kept secret, it is clear that relevance, quality, credibility, and user experience are all important factors that Google takes into account when ranking search results.

Websites that you can use to get backlinks easily

There are several websites that you can use to get backlinks easily:

Social media platforms: You can use social media platforms like Twitter, LinkedIn, and Facebook to promote your website and attract backlinks. By sharing your content on these platforms and engaging with other users, you can draw attention to your website and encourage other users to link to your content.

Blogging platforms: Blogging platforms like WordPress, Blogger, and Tumblr allow users to create and publish their own blog posts. By creating high-quality, informative blog posts on these platforms and including links to your website, you can attract backlinks.

Online communities: Online communities, such as forums and discussion boards, are a great place to find like-minded individuals who may be interested in linking to your website. By participating in these communities and sharing your expertise and knowledge, you can build your reputation and attract backlinks.

Resource pages: Many websites, particularly those in the education and non-profit sectors, maintain resource pages that list helpful resources on a particular topic. By finding relevant resource pages and reaching out to the website owners to ask if they would be interested in linking to your website, you can easily get backlinks.

Press release websites: Press release websites allow you to publish press releases about your company, product, or service. By including links to your website in your press release, you can attract backlinks from the websites that publish your press release.

It's important to note that while it may be easy to get backlinks from these websites, it's important to focus on getting high-quality backlinks from reputable and relevant websites. This will help improve the credibility and authority of your website in the eyes of search engines.

How to viral any blog post in blogspot

Here are some ways you can try to get your blog post to go viral on Blogspot:

Promote your post on social media: Share your post on your social media accounts, and ask your friends and followers to share it as well.

Use hashtags: Include relevant hashtags in your post, and use them when promoting your post on social media. This can help your post reach a wider audience.

Engage with your readers: Respond to comments and encourage discussions in the comments section of your post. This can help create a sense of community around your blog, which can lead to more shares and engagement.

Collaborate with other bloggers: Reach out to other bloggers in your niche and see if they would be interested in sharing your post on their blog or social media accounts.

Use eye-catching images: Use high-quality, visually appealing images in your post to draw in readers and encourage them to share your post.

Write compelling and shareable content: Make sure your post is interesting, informative, and well-written. If your post is worth reading and sharing, it's more likely to go viral. 

What is a Google search engine and how do they work?

SEARCH Engine Optimization, or SEO, is a complicated technique to master, even for webmasters. I am not a webmaster, so please take at face value what I am going to share with you today.

Try to google “seo” and the top four results will likely show, in ascending order, three Google advertisements Optimization by wikipedia.org. Without going anywhere — meaning on the same web page — “the process of increasing the quality and quantity website or a web page to users of a web search engine.” If you need more elaboration, or if you are like me who does not quite fully understand what are you will scroll farther down for other search results. Or, not having enough time to wander around, you may click the advertised websites and click the links that will bring you to the products or services being offered, which can be expected to have something to do with SEO, such as web hosting or offers of SEO services. Anytime you click the advertised link or links, Google, through its Adwords, makes money.

( Google tells the advertiser that somebody clicked your link and its costs you, say, $1. Search keywords are auctioned off among advertisers, take it or leave it. For keywords that command stiff competition, like weight loss and anti-aging, advertisers can pay as much as $3 to $5 for every click.)

information you got from Google Search, in this you will return to google the next time you feel like poking around for information from the internet.

In a nutshell, that is how search engines work and why they spend huge money to make sure you keep coming back. Google Search has earned its reputation as highly sensitive to user experience, which explains why more users prefer its search engine over that of Yahoo or Bing. (Google commands 90 percent of all desktop searches worldwide; 92 percent for mobile searches.) 

How do search engines meet users’ expectation? Google has been using a complex and ever evolving process of delivering search results, but the main idea has stayed the same: to provide its users original and high-quality content. How does Google know if a website’s content is of high quality? There are many ways, and new ones are coming up everyday, either to enhance its processes or to “police” SEO cheats. (To the horror of not a few website owners, money-making and highly monetized websites that have been ranking high in search results for months can disappear the next day, and many of them might not know what happened.) 

The more widely known factors by which quality of website content can be determined are user engagement and the so-called backlinks. If you are a website administrator and you link your website to Google Analytics (like Google Search, Google Analytics is a free service) or from the control panel of your webhost, you can access the following information: who visited your website (visitors are called

- verse they visited, when the visit took place, which page or pages of your website were visited, and how long the visitor stayed in each page of your website. The analytics also reveals the IP (short for Internet Protocol) address used by the visitor. Therefore you have a way of knowing if the visitor was unique or one who returns to visit at quite an unusual interval or frequency, which can prompt search engines to (short for web robots). Needless to say, if your visiit will tell Google that the content of your website is of high quality. To this end giants like Facebook and Google have invested billions in apps to tempt their users to prolong their stay on their pages. Facebook, for example, has Messenger, Games and, lately, Dating; Google has legion of free apps as well — Gmail, Maps, Images, Search Engine and another giant, YouTube, just to name a few. Alexa in fact ranks them at the top (Google at number one, YouTube at number two, and Facebook at number 6, Wikipedia at number 9) among billions of websites worldwide that attract the most of user engagement. 

Another key factor for ranking high in search engine results is called backlinks. When I cited Wiki

I consider its content to be of high quality. When this article gets posted online and a hyperlink to that source is created, that means a backlink for Wikipedia. org has been generated. The more backlinks a website has, the more convinced Google will be that that website’s content is of high quality.

Over the course of time, however, backlinking has become a wide frontier for SEO cheaters. Up to this day, softwares like SENuke that generate thousands of backlinks for websites on auto-pilot are still thriving. (They evolve as often as search engines do.) Because of persisting “blackhat” SEO practices, Google sometimes drop websites from its search rankings altogether. Bots are busy everywhere, creating impressions of active user engagement for a particular website content. At Fiverr.com, for example, you can buy 25 thousand Facebook likes for $5.

Unique content also helps rank websites in search engine results. This explains why large and the so- called authority websites with a steady supply of fresh, unique content, like Wikipedia and news sites that have maintained their online presence for a long time, rank high especially for high- traffic keywords.

For webmasters, SEO used to be a simple and straightforward process. The basic inputs include getting your website (that is, your domain name) listed by search engines. Do-follow tags and site to crawl your content. Domain names are also important; seo.com may not outrank Wikipedia for the search keyword “seo”. But whatisseo. com may outrank Wikipedia if the search keyword is changed to “what is seo.” Whatisseo.com may also outrank whatisseo.ph or tips.seo.com for the same keywords. All other things being equal, a domain name that has been registered a decade ago will often outrank a website whose domain name was registered only lately.

Early SEO techniques included keyword density. An 800-word article about rockstar Duterte will dominate search engine results for the search keywords “rockstar Duterte” if its title or subtitle and at least 30 percent of the article content is populated by those keywords. Google eventually became ambiguous about using this criterion, as bots churned out content that, while pleasing to crawlers, were rubbish to humans. Organizing content in a silo also helps crawlers to analyze the relevance of your content to search engine users. Blog farms can overcook the silo, and Google, in its dictatorial reign, can unilaterally trash them like they are yesterday’s leftovers.

Experts recommend that the quickest way to weight loss or anti-aging products; or followers for an idea, say charter change, or for mobilizing a partisan community, say during an election) is to advertise with either Google or Facebook. Another option, which costs almost nothing unless you are hiring webmasters and SEO consultants, is to create online content that ranks high in search engine results for the keywords with which you are selling a product or an idea.

'Colossus' spotted on Google Moon (Video)

Google Earth and bears an uncanny resemblance to what the ancient statue, "The Colossus of Rhodes", is thought to have looked like before it was felled into the harbor of the Greek island by a massive earthquake in 226 BC.



  What is it?

In the video posted here, published to YouTube on July 18, the unusual, shadowy figure was found by an intrepid anomaly hunter named Jasenko poring over the millions of images published by Google Earth that make up the Google Moon landscape.

Pinpointing a desolate stretch of the lunar surface, YouTuber wowforreeel zeroes in on the figure, orients it to a horizontal angle and zooms in on the increasingly odd shadow which looks like a statue of a man, giant legs spread apart and perhaps thousands of feet high.

Of course, the shadow might be explained in a number of ways, particularly as a trick of light or a camera lens glitch.

But, if those explanations are ruled out, it still leaves the question of what this object is, since it appears to be rising a great distance from the surface of the Moon.

The unusual figure recalls an earlier anomaly, known as "The Shard" and taken by a lunar orbiter back in 1967.

The quality of that image is nowhere near as fine and detailed as this one, but it caused serious speculation in its day, before NASA landed on the Moon, by those wondering what kind of object could have cast such a giant shadow.

This may be just another example of Pareidolia, what Wikipedia explains is "a psychological phenomenon involving a vague and random stimulus being perceived as significant. Common examples include seeing images of animals or faces in clouds, the Man in the Moon and hearing hidden messages on records when played in reverse."

Whatever this object is, it's certainly set apart from other anomalies found by paranormal researchers scanning Google Earth for strange phenomenon.

Google wireless carrier service could launch in 'Fiberhoods' within the U.S.

Google executives have been discussing plans for the company to offer its own wireless carrier service within the United States. As the Verge reports (April 4), sources reveal that Google had prior talks with existing U.S. wireless carriers about a possible partnership.

Google’s interests are moving in the direction of purchasing carrier network access to resell to customers, according to The Information. Unnamed sources suggest that Google is trying to situate a deal with a major U.S. carrier to become a mobile virtual network operator (MVNO). As an MVNO, Google would buy network access from the carrier for a wholesale price and then offer the mobile service to consumers.

Sources also said that Google is looking to provide wireless carrier service in areas where its Google Fiber high speed internet already exists. Reportedly, inside talks happening over at Google headquarters include running the idea by Verizon earlier this year. In 2013, Google allegedly talked to Sprint before the wireless carrier was acquired by Softbank.

While Google Fiber networks are set up in Kansas City, Mo. and Provo, Utah, Google hopes to broaden its presence. Currently on the horizon is an expansion to Austin, Texas with placement in Atlanta, Portland, Ore., San Jose, Calif. and other cities to follow in the future.

If everything goes according to plans, Google’s wireless service could mean savings for potential customers. It’s likely that a Google Wireless/Google Fiber package deal would offer wireless smartphone, TV and internet for a competitive price. For example, Verizon offers its customers savings for bundling their Verizon Wireless service with Verizon FiOS for internet, TV and home phone.

The Information speculates that Google may want to rely on a wireless carrier solely when its Fiber network Wi-Fi access points are not available or up to par. Similarly, to minimize network congestion, AT&T implements the method of transferring network users to Wi-Fi hotspots.

If Google is seeking to team up with a wireless carrier on this project, Verizon with its nationwide coverage may be the best option.

Web Design Rules For SEO Friendly Website

Rule Three: Clean Code is Searchable Code

Build your sites in a text editor, and write clean, human-readable HTML. The HTML should follow the conceptual structure of the page, navigation first, followed by the H1 tag, then the first paragraph, etc. Try to use descriptive tags when possible. Use UL for lists, P for paragraphs, H tags for heads and subheads, and STRONG for bolded text. Don’t overuse Divs. Your site can still be artistic and cool, that’s what CSS is for.

 Rule Four: The Home Page is the Most Important Page

Your home page is the key to your site being found by search engines. It should summarize the rest of the site, and give a clear, compelling reason for a user to look at the other pages in the site.

Rule Five: Links Have Meaning

Search engines pay a lot of attention to the links on your site, and the words used in those links. Never use “click here” or “see more” for a link. The link text should describe where the link will take the user, such as “more examples of CSS web design” or “learn how we can improve your SEO.”

The more relevant the links on a page, the more findable the page becomes. Don’t go overboard, and don’t link to anything irrelevant. If your page is focused on minimalist web design, a link to the Design MeltDown page on minimalism will boost your SEO. A link to a hilarious picture of a cat will not.

Rule Six: Title Tags for the Win

Every page in your site should have a title with the site name and a short description of the page. About 60 letters total. Include a keyword. Remember that the page title is what appears in search results, it should give users a clear reason to click on it.

Your navigation links should have title attributes that match the titles of your pages. This looks like . It’s a small thing, but it will give you a significant SEO improvement.

Rule Seven: Don't Re-Use Your Title Tag On Every Page

Many times your website designer doesn't even realize this is being done.  Your creative team is more concerned with the visual presentation than to worry about something they consider more of a minor 'nuisance".  

Most of the time, your website has been created from a template, which ensures that everything looks the same -design wise- from one page to another.  This is perfect to get the site off the ground and out there.  Most WYSIWYG (what you see is what you get) editors work this way as well, templates allow for easy production of web pages. 

The drawback to this from an SEO perspective is that the Title and Meta tags are all repeated.  To get your website off on the right foot, change each page's title tag to reflect what the page is about.  You'll be surprised at the good this can do for each of your web site's pages.

Rule Eight: Alt Tags Matter

Every image on your site should have an alt tag. Especially images that are relevant to the page. If your page is focused on CSS tricks, labelling a screenshot “example of rounded CSS corners” will improve your page’s findability. Labelling it “screenshot” or “image” will do the opposite.

Rule Nine: Ignore Most Meta Tags

A long time ago meta tags were the secret to SEO. Those days are gone. The only meta tag that really matters now is the description tag. Search engines may use it to provide the text under the link to your page in their results. Make sure it describes the page in a way that explains why a user searching for your content would want to look at your page.

Rule Ten: Don't Use Keywords In Images

Your designer might yell at you, question your judgment, or complain that it will ruin the aesthetics of the design, but let me put it to you this way; "What good is a great design if no one can find it?"

If your keywords are embedded in images, the search engines have no clue that keyword is related to your page.  They cannot "see" your images.  So if the term "camel rides" is important to your business, make sure it's actual text somewhere within your content, not part of an image. 

Rule Eleven: Have a Site Map

Make sure you have a site map. This is an xml file that describes the structure of your page. Make one, and give it to Google.

Providing an HTML Version that lists the links to the pages of your site can guide the search engine spiders to all of the pages of your site.  If your navigation is currently in flash or javascript, this is a great alternative way of making sure the spiders find the site's pages.  Make sure that your link to your sitemap is a simple "a href" tag, not a link formed with javascript or flash as the spiders will not be able to follow that type of link.

Rule Twelve: Check Your Robots.txt File

Check, double check and go back and recheck that Robots.txt file.  Make sure it's in the root folder of your domain.  Ensure all the folders and files you want to be found by the search engines are allowed.  Any development folders, javascript folders, css folders or private folders, you do not want to end up in a search engine results should be disallowed.

For the proper syntax of how to configure a Robots.txt file, check out:  Robotstxt.org. 

Rule Thirteen: Design for Humans

Search engines are designed to find what humans want. That means the best way to make your site findable is to design it for humans. Your job as a designer is to solve a problem, not make art, prove a point, serve your ego or break a boundry. In this case, your problem is to provide your users with a site that is easy to use and full of what they’re looking for. If you can do that, the search engines will find you.

Web Content Writing Tips and Rules

Rule Zero: Do Not Cheat. Period.

If you walked into a room full of genius scientists with PHDs, do you think you could outsmart them all? No. Google has hundreds of rooms full of genius scientists with PHDs, and their job is to work 60 hours a week to make sure you can’t fool Google. You can’t outsmart them. Ever. Ignore any advice on trying to cheat the system and focus on making great web sites with great content, and your sites will show up fine in searches.

Rule One: Stick to Your Keywords

Pick a few keywords or phrases that describe your site. Use them, and words related to them, whenever it’s natural to do so. Repeating them uselessly is no good (rule Zero), use them in sentences, headlines, and links.

• Tip 1:- The title should not be long, and should use simple English. While keywords are important in a title, do not stuff too much if it. A good set of keywords used wisely ensures that your title appears on the first page of search engine results. But the results of a search are read by humans, so the title should be positive and offer something to the reader.
  
• Tip 2:- For starts use one of the following styles.
1. The How To - People are always looking for information on how to do something. Hence 'How To' works well because it suggests a way of doing. For Example: "How to Boost Your Self Confidence in 7 Days"
2. The Question - By asking a question, you are automatically involving the reader. He begins to think and thus gets involved. His curiosity to know what lies in the article is aroused, and this prompts him to click. For Example: "Does Itching Keep You Awake All Night? 7 Ways To Cure Yeast Infection"
   
• Tip 3:- Adding numbers greatly boosts visits to your site. Studies have shown that readers are attracted to odd numbers. So 3, 5, 7 works better than 2, 4, 6. So a title like "5 Tips To Organizing A Successful Party" would work better than "How To Organize A Successful Party."
  
• Tip 4: Search engines will give more importance to your articles if your Primary Keyword is found within the first 3-4 words of your article's title.
  
• Tip 5: Why-You-Should: The why-you-should article title indicates an article in which the author will explain why the reader should do something. From completing your taxes two months early to skiing in Colorado, there are plenty of options for Why-You-Should articles
  
• Tip 6: Top [Ten] List: Numbered list article titles have always been popular because you can break down one subject into several different subsets. A numbered list could be comprised of products, methods or other items which benefit the reader in some way.
  
• Tip 7: Physical location (country, state, city), Month, Day, Year - Begin with a strong introductory paragraph that captures the reader’s attention and contains the information most relevant to your message such as the “Five W's” of (W)ho, (W)hat, (W)hen, (W)here, and (W)hy, when applicable. 
  
  

Rule Two: Content is King

Users don’t search for design, they search for content. If your site doesn’t have content people want, no one will look at it.

Every page on your site should follow the Inverted Pyramid. Each page should lead with a relevant H1 tag with one of your keywords, and the first paragraph of text should be a summary of the rest of the page.

13 Tips to SUBMISSION PDF DOC. FOR SEM

1. Google has begun to rank them higher on search engine results pages. Google crawler crawl Pdf pages very fast so you get ranking very fast and easily back links.
   
   
2. Save items as a PDF. This isn’t ideal, because you’re actually saving the document as an image that search engines can’t read. Search engine robots cannot read an image based PDF file, and they will most likely completely ignore it. Using a text based PDF editor ensures that search engines can find, read and index your PDF files like any other website. So  Save file as text bases rather than img based
   
   
3.  Save the file as a PDF with a relevant file name. For example, my PDF on vegetarian Thanksgiving recipes would be called Vegetarian-Thanksgiving-Recipes.pdf. This will also help users identify the content of the PDF if they share it with others or save it for later use. Search engines will read the keywords in your PDF file, and they will interpret dashed (-) as spaces. It’s a PDF file SEO best practice to optimize your filename with description keywords, for example: `corporate-blogging-ebook.pdf’ so always choose keyword rich file name
   
   
4.  The title you choose is also what Google uses in it’s search result pages. Make sure that your title field is optimized with the specific keywords you want to rank well for, or entice potential visitors to click
   
   
   
5.  Follow SEO best practices when writing your content. Use relevant keywords in your content, H1 and H2 tags in the copy, and make sure your images include alt tags.
   
   
6.  Each PDF file contains a set of document properties, which are usually found in the same place that you add a title. These properties typically include:
   
   
7.  Crawlers can read links in a PDF, too. Build in links to relevant pages on your website so readers can get back to your site from the PDF. This is particularly important if your PDF is shared via email or social networks, as those readers may not have been to your site before.
   
   
8.   Fill out the Document Properties. Open your PDF in Acrobat, and fill in the document properties by going to the Menu and clicking File >>> Properties. You'll see a screen pop up called Document Properties. Make sure you're on the Description tab, and fill in the Title, Author, Subject, and Keywords fields. What you write in the Title field will be what appears in search results. If it is empty, search engines will auto-fill it with something in the content of your PDF, which will likely be less relevant for a searcher. Use keywords in your title for which you want your PDF to rank.
   
   
   Unless you yourself are a brand name (which you very well may be!), fill the Author field with your company's name. Most people see more searches on their company than their own names.
   
   
   Treat the Subject field like a meta description. Write it for users to help drive conversions.
   
   
   Fill in the Keywords field with 3 or 4 keyword phrases you're targeting in your PDF, separating each phrase with commas.
   
   
9. saving PDFs at a lower version good for the search engines, it’s also good for users. Not everyone has the latest versions of Acrobat Reader. Accordingly, I’d recommend saving PDFs as version 1.5 or lower. This way it will be good for search engines and most readers.
   
   
10.  Don’t post a huge PDF for download. Not only is this annoying and unnecessary for site visitors, it’s also burdensome for the search engines. If it’s too big, the search engines may abandon the PDF before even getting access to its content.
    
    
    
11.  Influence meta descriptions for PDFs. For web pages, the meta description is what is displayed under the title in a search result. With PDFs, the search engines search the copy of the PDF and select something to display. While with PDFs you have less control of what is displayed as the description to the search result, you can still influence this. The best way to do this is to make sure that you have a good, optimized sentence or two near the start of your PDF. If these sentences correspond to the search term used, it’s likely that these sentences are the ones that will be displayed as the description under the search result’s heading.
    
    
12.  Specify the reading order: Depending on how the reading order of your PDF is specified, this may lead the search engine to select some pretty strange stuff to display.
    
    
    
13.  Tag your PDFs You can also add tags to your PDFs, similar to html tags. Again, with the PDF open and while using the full version of Acrobat, select Advanced>Accessibility>Add Tags to Document. Acrobat will give you a document report and recommend things you may want to consider changing. You’ll have the ability to tag headings, alternate text for images, etc.